NEW ALBUM "The Sacred Mood" OUT NOW!

NEW ALBUM "The Sacred Mood" OUT NOW!

The Gospel According to The Press


Wednesday, November 23, 2011

'Tennessee Elegy' - Video Premiere Announcement!

Dear Friends

We are excited to announce the premiere of our new video for the song:


from our upcoming album 'A Southern evelation' which will take place here on Thursday, December 1st! Our beautiful new video, which features Luciano Ferrea on bass and drummer Isaac Lee who is the latest edition to the Mi Ruina familia, was co directed by yours truly along with former [Manhole, Tura Satana & My Ruin] drummer Marcelo Palomino of MFP Film Productions and Tor Burrows of Notorious Design. Marcelo also filmed the video and handled all the camera work while the editing and special effects were done by Tor Burrows who created My Ruin’s previous two videos for ‘Long Dark Night’ and ‘Excommunicated’ from our 2010 album ‘Ghosts and Good Stories’.

Being that we pride ourselves on being a DIY band and have no label supporting us, we really had no budget for this video so it was truly a labor of love and faith in friendships that helped to create ‘Tennessee Elegy’ and there was a lot of team work behind the scenes. Marcelo has been a close friend of mine for many years and was also my original drummer when I started out in my first band Manhole in the early 90’s. We’ve wanted to collaborate on a video for My Ruin for a while but it never seemed to be the right time until now. Celo is based in LA and we had a lot of fun shooting the video with him. Tor is based in the UK and there is the 8 hour time difference so we have learned to utilize Skype and Dropbox as our way of working together. She is a longtime fan turned friend who really understands our band and music deeply. Her attention to detail in bringing our songs to life by the use of interesting effects and iconic imagery with me is truly inspiring. The videos we create together feel very sacred and timeless which is also how we like to think of our albums.

Shot on a green screen in My Ruin’s rehearsal studio and deep in the heart of East LA at Evergreen cemetery, ‘Tennessee Elegy’ is a cold hard rocking lament that pays homage to the winter month in which ‘A Southern
evelation’ was recorded and sets the temperature for the new album with a cathartic release and therapeutic vent of anguish. Below are a few screen shot teasers for you before it's big reveal on top of white and snowy ground! So don't forget to mark your calendars, save the date and lose yourself in the sound on


Mrs M